Cookie Policy
This policy describes the cookies and similar technologies Helm Collective AB uses on helmlongevity.com, why we use them, and how you can manage your consent. It supplements our privacy policy.
What cookies are
Cookies are small text files stored in your browser when you visit a website. They are used, among other things, so the site works technically, to remember your choices, and to measure how the site is used. Some cookies are set by us (first-party), others by third parties such as Google.
Who is responsible
Helm Collective AB, org. nr 559581-6660, Saltholmsgatan 3, 426 76 Västra Frölunda, Sweden, is the controller for the processing of personal data through cookies on helmlongevity.com. For questions: info@helmlongevity.se.
Legal basis
Strictly necessary cookies are set under Chapter 9, Section 28 of the Swedish Electronic Communications Act (LEK), as they are necessary to provide a service you have explicitly requested. Other cookies, including analytics cookies from Google Analytics, are set only after your active consent under LEK and GDPR Article 6(1)(a).
Cookies we use
The list below shows the cookies we set when you visit helmlongevity.com. Third-party cookies are activated only if you have consented to the relevant category in the cookie banner.
| Cookie | Provider | Purpose | Type | Duration |
|---|---|---|---|---|
| helm_consent | helmlongevity.com | Stores your cookie consent choices. | Necessary | 12 months |
| _ga | Google Analytics | Distinguishes unique visitors. Aggregated site statistics. | Analytics | 13 months |
| _ga_* | Google Analytics | Maintains session state in Google Analytics 4. | Analytics | 13 months |
Google Analytics 4
We use Google Analytics 4, a web analytics service from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland). The service helps us understand how visitors find and use the site so we can improve the content.
We have enabled IP anonymization and have entered into a data processing agreement with Google. Google may transfer data to the United States. The transfer takes place under the European Commission's Standard Contractual Clauses (SCC) and Google's additional technical and organizational safeguards. You are aware that US authorities may have access to data in the United States.
You can withdraw your consent at any time via the cookie banner or install the Google Analytics opt-out add-on at tools.google.com/dlpage/gaoptout.
No marketing cookies
We do not set any cookies for marketing, retargeting, or social media sharing. We also do not use pixels from Meta, LinkedIn, TikTok, or similar providers.
Booking via EasyPractice
When you book an appointment via EasyPractice (easypractice.net), EasyPractice sets cookies so their service can function. These cookies are covered by EasyPractice's own cookie policy. EasyPractice is our data processor for booking data.
Manage your consent
- The cookie banner is shown the first time you visit the site. There you can accept all cookies or choose only necessary.
- You can change your choice at any time: open cookie settings.
- You can also block or delete cookies directly in your browser. Note that blocking necessary cookies may cause parts of the site to stop working.
- We store your consent setting for 12 months. After that we ask again.
Your rights
Under GDPR you have the right of access, rectification, erasure, restriction, data portability, and to object to processing. You also have the right to lodge a complaint with the Swedish Authority for Privacy Protection (IMY), imy@imy.se. More information on how we handle personal data is available in our privacy policy.
Changes to this policy
We may update this cookie policy. The date of the most recent update is shown at the top. In the event of material changes, for example if we add new third-party cookies, we will request new consent via the cookie banner.
Contact
Questions about cookies or the processing of personal data are answered by:
Helm Collective AB
Saltholmsgatan 3, 426 76 Västra Frölunda, Sweden
Email: info@helmlongevity.se